Three Days Of Design, Code, And Content
An Event Apart Atlanta features 12 great speakers and sessions. Following the two-day conference comes A Day Apart, an intense learning session on Content Strategy led by Kristina Halvorson (author, Content Strategy for the Web). You can register just for An Event Apart or A Day Apart, or save $100 when you sign up for all three days.
Sunday, June 12
6:00pm–??pm
WebINK Pre-Funk
Sponsored by Extensis
Seattle, WA 98121
-->Flying in on Sunday? Great! Be sure to join us and other web enthusiasts for an evening of cocktails and appetizers. While you're there, you'll even have a chance to win an iPad. See you there! Venue details to be announced.
Monday, June 13
9:00am–10:00am
Elements of Rich Web Experience
Jeffrey Zeldman, author, Designing With Web Standards, 3rd Ed.
What makes a website great? What transforms an ordinary site into an extraordinary experience? Is it the content, the graphic design, or the subtle UX “touches” that bring a website to life and transform it from a radar blip to a beloved destination? In a word, yes—it takes all the above to make your site stand out from the pack. Study content, design, and UX details of great and not-so-great sites to learn tricks that can inspire devotion and transform your site into a source of endless inspiration.
10:15am–11:15am
Crafting the User Experience
Sarah Parmenter, You Know Who
As we journey through life we are moulded into various experiences and influenced by design around us. What makes us click “buy” on one website compared to another? What small design details can we add to truly enhance our design for positive benefits? How can design shape our everyday interactions without us realising? Sarah will serve up a large helping of practical UI advice for both mobile and the web, through her experiences as a User Interface Designer.
11:30am–12:30pm
On Web Typography
Jason Santa Maria, Mighty
Achieving a thorough grasp of typography can take a lifetime, but moving beyond the basics is within your reach right now. In this talk, we’ll learn how to look at typefaces with a discerning eye, different approaches to typographic planning, how typography impacts the act of reading, and how to choose and combine appropriate typefaces from an aesthetic and technical point of view. Through an understanding of our design tools and how they relate to the web as a medium, we can empower ourselves to use type in meaningful and powerful ways.
12:30pm–2:00pm: LUNCH
2:00pm–3:00pm
Mobile Web Design Moves
Luke Wroblewski, author, Web Form Design
Mobile dances to a different beat. Learn how to transition what you know about designing for the Web to Mobile and pick up a bunch of new moves along the way that’ll help can rock the mobile Web.
3:15pm–4:15pm
A Content Strategy Roadmap
Kristina Halvorson, author, Content Strategy for the Web
How to make a website: discover, define, design, develop, deploy. It’s a familiar framework for most of our project processes. Now along comes this content strategy thing. Sure, it sounds like a great idea, but how does it fit in with what we’re already doing? Kristina will walk us through a typical website project to demonstrate why, how, where, and when content strategy happens.
4:30pm–5:30pm
Smoke Gets In Your Eyes
Andy Clarke, author, Hardboiled Web Design
Animation on the web has traditionally been low-fidelity and shares much common ground with the work of early animators. Web animations have always been the domain of Flash because equivalents couldn’t easily be created using open standards. That is until now, with ever increasing support for CSS3 Animations. Learn about the latest CSS animation techniques and how to create effective, accessible fallbacks for all browsers, including those with limited capabilities.
7:00pm–??pm
Opening Night Party
Sponsored by (mt) Media Temple
Belltown Pub
2322 1st Ave (between Bell St. and SR99)
Seattle, WA 98121
(206) 448-6210
-->Media Temple’s opening night parties for An Event Apart are legendary. Join the speakers and hundreds of fellow attendees for great conversation, lively debate, loud music, hot snacks, and a seemingly endless stream of grown-up beverages. Venue details will be announced in April.
Tuesday, June 14
9:00am–10:00am
The CSS3 Anarchist’s Cookbook
Eric Meyer, author, CSS: The Definitive Guide, 3rd Ed.
A decade ago, Eric first showed the world how to use CSS for evil. Now, thanks to CSS3, we have even more powerful weapons at our disposal, and the time has come to make use of them. Join Eric for a live-without-a-net nuts-and-bolts tour of the dark side of CSS and see exactly how to torment friends, relatives, and co-workers with cruel tricks both subtle and gross. Start practicing your evil overlord laugh now!
10:15am–11:15am
Design Principles
Jeremy Keith, author, HTML5 For Web Designers
All software is inherently political, reflecting the biases and beliefs of the people behind it. These beliefs can be made explicit through the publication of design principles: pragmatic rules of thumb that underpin a shared endeavour. Find out how important good design principles are to any project, whether it’s a website, a framework, or the World Wide Web itself.
11:30am–12:30pm
Transforming Ideas into Interfaces
Aarron Walter, author, Building Findable Websites
You’ve got ideas swimming in your head about the next website or web app you want to make, but translating abstract thoughts into a usable, successful interface is no easy task. How do you make sure you’re designing something relevant to your audience? Should you wireframe, prototype, or both? How do you build an interface quickly while planning for the future? Aarron will share practical advice from the interface design school of hard knocks that will help you make your ideas a reality.
12:30pm–2:00pm: LUNCH
2:00pm–3:00pm
The Secret Lives of Links
Jared Spool, Founding Principal, User Interface Engineering
Links are the molecular bonds of our web sites, holding all the pages together. They are the essence of a web site. Yet, what do we really know about them? If you create great links, your users easily find everything they need on your site. If you do a poor job, your users will find your site impossible or frustrating. We never discuss what truly makes a good link good. Until now. Jared will show you the latest thinking behind the art and science of making great links. Join him for this entertaining and amusing look at the secret lives of our site’s links.
3:15pm–4:15pm
The Responsive Designer’s Workflow
Ethan Marcotte, co-author, Designing With Web Standards 3rd Edition
There’s been a lot of great discussion about responsive web design: merging media queries and flexible, grid-based layouts to create more adaptive, universal designs. But how does a responsive approach affect our design workflow? And when is responsive design right for your project? We’ll look at sites and strategies to try and answer these questions, and learn to become more responsive designers.
4:30pm–5:30pm
To Be Announced
Jeff Veen, author, Art & Science of Web Design
Jeff Veen’s presentation this year is so special, not even we know what it’s about. But we do know two things: 1.) It will rock. 2.) We’ll be as mesmerized as the rest of you, sitting there with eyes wide and jaws on the floor, drinking up the wisdom and inspiration Jeff Veen so masterfully dispenses.
6:00pm–??
Typekit Party
Sponsored by Typekit
Atlanta, GA
-->Our closing night party is sponsored by Typekit. Details coming soon!
Wednesday, June 15
A Day Apart: Content Strategy
Dealing with web content is hard. It’s complicated, expensive, time-consuming, and often overwhelming. Good news: the practice of content strategy gives us tools and processes that can help bring order out of your content chaos. But how does it work? Who can do it? What if your clients and boss don’t want to pay for it?
To answer these questions and more, Kristina Halvorson will spend an entire day with you doing a deep dive into the process and tools of content strategy. She’ll also speak directly to its challenges (how to overcome) and opportunities (how to seize them!).
- Learn about the fundamentals of content strategy and how to explain them to your stakeholders
- Get an up-close look at content strategy processes and associated key deliverables
- See examples of successfully executed content strategies on websites and cross-platform
- Work with other workshop participants to hone your new content strategy skills
- Discover Kristina’s secrets to selling content strategy to clients or within your organization
A Day Apart Atlanta follows An Event Apart Atlanta and runs 9:00am - 5:00pm on Wednesday, June 15. You can register online and save over $100 when you sign up for both An Event Apart and A Day Apart.
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Great Hotel, Special Savings
The InterContinental Atlanta has arranged a special room rate of $199 with complimentary internet for AEA attendees. To get these savings, call (404) 946-9000 and request the “special An Event Apart room rate.”
The InterContinental Buckhead Atlanta sets high standards of quality with international flair and southern hospitality. This non-smoking hotel on Peachtree Road puts you close to the Buckhead community’s thriving business and shopping districts, and provides easy access to attractions such as the Georgia Aquarium, the High Museum of Art, the New World of Coca-Cola, and the CNN Studio Tour.
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Zeldman nirvana for web people
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